| Birding Skill Level |
Days Spent Birding Annually |
How Long Used birdJam |
Beginner
Intermediate
Experienced
Expert
Professional
|
10%
32%
47%
9%
3%
|
1-5 days
6-12 days
13-20 days
>20 days
|
3%
6%
13%
74%
|
<3 months
3-6 months
7-12 months
12-24 months
>24 months
|
18%
11%
17%
27%
27%
|
| Role When Using birdJam |
Use of birdJam |
Effect of Economic Downturn on Birding Activities |
Personal Use
Bird Survey Volunteer
Volunteer Trip Leader
Photographer
Educator
Consultant
Professional Guide
|
97%
23%
22%
20%
10%
3%
3%
|
Validate bird IDs in the field
Study specific birds at home
General study at home
Responsibly call in birds for ID
Validate bird IDs at home
Responsibly call in birds (photos)
|
77%
65%
62%
54%
43%
23%
|
No effect
Postponing equipment purchased
Fewer international trips
Fewer U.S. overnight trips
Fewer birding festivals
Less use of professional guide
|
66%
16%
15%
15%
8%
7%
|
| How the birdJam bird songs/photos got onto the iPod |
Content on my birdJam iPod (if purchased pre-loaded iPod) |
Content on my birdJam iPod (if loaded the iPod yourself) |
Loaded it myself
Purchased pre-loaded iPod
Someone else loaded for me
Magically appeared in the spring
|
50%
41%
5%
0.3%
|
Only pre-loaded songs/photos
Never plug iPod into computer
Added music, movies, etc.
Created & added custom playlists
Installed birdJam Add-On Module
Installed digital field guide
|
60%
45%
27%
11%
9%
3%
|
Bird songs, photos, music, movies
Created & added custom playlists
Installed free birdJam upgrades
Installed Touch/iPhone apps
Installed birdJam Add-On Module
Installed digital field guide
|
80%
43%
40%
26%
19%
7%
|
| Items Carried into the Field |
Other Technology Used for Birding |
Method Used to Call in Birds |
Binoculars
birdJam iPod
Printed Field Guide
Camera
Cell Phone
Spotting Scope
Checklist
Sketch Book
Digital Field Guide
|
98%
84%
81%
70%
66%
56%
20%
6%
6%
|
Internet/ListServs
Computer-based birding software
Cell Phone
Birding Blogs
Excel Spreadsheets
Electronic Checklists
Digital Field Guide
Recording Devices
|
70%
44%
37%
32%
24%
23%
12%
11%
|
Specific bird song
I don't call in birds
50:50 mix of specific/intruder songs
Intruder bird sounds
|
46%
30%
18%
4%
|
| Type of iPod Used for Birding |
How Often Take birdJam iPod into the Field |
Most Requested New birdJam Modules |
Nano
Classic
Touch*
iPhone*
*Only available since 2007;
currently account for 85% of pre-loaded iPod purchases
|
42%
32%
20%
5%
|
More than 75%
50-75%
25-50%
0-25%
Never
|
51%
20%
15%
12%
2%
|
Wildflowers (photos only)
Dragonflies (photos only)
Alaska
Insects
Belize
Panama
|
43%
31%
30%
24%
17%
16%
|
| Overall Satisfaction with birdJam iPod |
Satisfaction with Bird Song Quality |
Value of birdJam |
Extremely satisfied
Very satisfied
Satisfied
Somewhat dissatisfied
Dissatisfied
|
66%
20%
12%
1%
0.6%
|
Extremely satisfied
Very satisfied
Satisfied
Somewhat dissatisfied
Dissatisfied
|
71%
18%
10%
0.4%
0.2%
|
I enjoy birding more
I identify more birds
I regularly recommend birdJam to other birders
I've identified at least one new life bird with birdJam
|
58%
48%
49%
30%
|
