birdJam 2008 Spring Survey
| Birding Skill Level | Days Spent Birding Annually | Years Been Birding | |||
| Beginner Intermediate Experienced Expert Professional |
8.8% 33.6% 48.4% 5.7% 3.3% |
1-5 days 6-12 days 13-20 days 20 days + |
6.1% 17.5% 16.3% 60.2% |
less than 1 year 1-5 years 5-10 years 10-15 years 15 years+ |
3.3% 21.0% 18.7% 13.4% 43.6% |
| Role When Using birdJam | Use of birdJam | If you know what bird song you want to find on your birdJam iPod, how long does it take? | |||
| Personal Use Photographer Bird Survey Volunteer Volunteer Trip Leader Educator Consultant |
95.5% 21.6% 20.9% 19.1% 10.6% 3.0% |
Validate bird IDs in the field Study specific birds at home General study at home Responsibly call in birds Validate bird IDs at home Responsibly call in birds (photos) |
73.0% 62.2% 61.1% 51.4% 40.5% 21.3% |
10 seconds or less 15 seconds or less 30 seconds or less 60 seconds or less More than 60 seconds |
18.2% 34.2% 30.7% 9.0% 3.4% |
| Items Carried into the Field | Content on my birdJam iPod | Other Technology Used for Birding | |||
| Binoculars birdJam iPod Print Field Guide Camera Cell Phone Spotting Scope Checklist Sketch Book Digital Field Guide |
99.1% 94.0% 81.2% 60.7% 60.4% 57.9% 35.0% 7.0% 4.2% |
Only birdJam on my iPod birdJam+music birdJam+other bird songs Added birdJam photos DownloadedbJam upgrade Never changed my birdJam Downloaded Podcasts Created own playlists birdJam+videos/movies |
41.5% 38.7% 15.2% 41.7% 32.0% 29.7% 18.9% 15.8% 12.2% |
Internet/ListServs Cell Phone Birding software eBird Checklists Excel Spreadsheets Recording Devices Digital Field Guides Electronic Alerting Service |
84.6% 26.5% 24.3% 20.6% 20.3% 6.7% 5.2% 3.0% |
| Method Used to Call in Birds | Objections encountered to use of birdJam in the field | birdJam Playlists Most Used | |||
| Specific bird song I don't call in birds 50:50 mix of specific/intruder songs Intruder bird sounds |
49.5% 33.2% 14.2% 7.2% |
Never encountered an objection General objection to technology Calling in birds w/specific songs Use during nesting season Calling in birds w/intruder call |
91.7% 5.6% 2.4% 1.3% 0.8% |
Alphabetic Stokes Habitat Family Groups Taxonomic Nocturnal |
69.2% 21.5% 20.6% 18.2% 18.1% 7.8% |
| International Birding Trips Taken | International Locations Where Birded | Most Requested New Song Collections | |||
| None 1-2 3-5 More than 5 |
50.7% 22.1% 13.5% 13.9% |
Costa Rica Europe Mexico Ecuador East Africa Panama |
21.9% 21.2% 12.9% 12.8% 7.7% 7.7% |
In-depth Warblers In-depth Owls Frogs Alaska Costa Rica Insects |
62.8% 46.7% 37.6% 31.3% 31.1% 24.9% |
| Overall Satisfaction with birdJam iPod | Value of birdJam | Time to Get Comfortable Using iPod Controls | |||
| Extremely satisfied Very satisfied Satisfied Somewhat dissatisfied Dissatisfied |
63.9% 19.9% 12.5% 1.7% 0.6% |
I identify more birds I enjoy birding more I regularly recommend birdJam to other birders I've identified at least one new life bird with birdJam |
47.5% 47.5% 44.8% 24.8% |
15 minutes 1 hour 2 hours 4 hours 12 hours |
50.5% 24.8% 8.1% 2.1% 0.4% |
birdJam is developed and distributed by MightyJams LLC 670 Boulevard SE, Atlanta, GA 30312 1-800-403-5524 www.birdjam.com |
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Copyright 2005, 2006, 2007 MightyJams, LLC. All rights reserved.
